Restart

Concept

Restart. Restarting is never beginning from scratch, but moving forward from where we left off. Renewing is progressing while remembering anything we have had to face as people and as a community.
From this idea, the poster was born: from an erasure that makes the future more alive.

Developed for the Montreux Jazz Festival competition

As mentioned in the poster concept description, the idea stems from what 2020 has been like.
For many, it has been a year of sacrifice and renunciation, of skipped plans, canceled events, distance, and separation.
It has not been an easy year, but we must move on, start again. Restart, especially from these cancellations, from those places that have remained in painful silence. The weight of the erasure was transposed in the poster to change the official announcement of the missed 54th Montreux Jazz Festival in 2020 to create the new one for this year’s edition. Thus, through the symbolic use of these overbearing lines, a message written to cancel one of the world’s most famous events becomes its own restart.

Developed for the Montreux Jazz Festival competition

As mentioned in the poster concept description, the idea stems from what 2020 has been like.
For many, it has been a year of sacrifice and renunciation, of skipped plans, canceled events, distance, and separation.
It has not been an easy year, but we must move on, start again. Restart, especially from these cancellations, from those places that have remained in painful silence. The weight of the erasure was transposed in the poster to change the official announcement of the missed 54th Montreux Jazz Festival in 2020 to create the new one for this year’s edition. Thus, through the symbolic use of these overbearing lines, a message written to cancel one of the world’s most famous events becomes its own restart.

Valeria Pernice
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